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<channel>
	<title>SC Portfolio</title>
	<link>https://sallychoi.info</link>
	<description>SC Portfolio</description>
	<pubDate>Thu, 11 Jun 2026 21:52:00 +0000</pubDate>
	<generator>https://sallychoi.info</generator>
	<language>en</language>
	
		
	<item>
		<title>LIONSGATE+ &#124; Branding &#38; Visual ID</title>
				
		<link>https://sallychoi.info/LIONSGATE-Branding-Visual-ID</link>

		<pubDate>Thu, 11 Jun 2026 20:48:37 +0000</pubDate>

		<dc:creator>SC Portfolio</dc:creator>

		<guid isPermaLink="true">https://sallychoi.info/LIONSGATE-Branding-Visual-ID</guid>

		<description>


	LIONSGATE+
Branding &#38;amp; Visual Identity
	
	
	Agency:
CompadreRoles:Design &#38;amp; Animation
	

 
 

	About:
	
	We partnered with Lionsgate to create the logo and brand identity for Lionsgate+, a streaming service bundle available through Amazon Prime Video, with work including sonic branding, animation, and scalable design templates.
Our goal was to create a differentiated visual identity and strategy built to drive subscriber conversion on Prime Video, moving beyond the generic “highlights reel” approach and into something more ownable, idea-led, and distinctly Lionsgate.

	



&#60;img width="1920" height="500" width_o="1920" height_o="500" data-src="https://freight.cargo.site/t/original/i/457ca75471ae7e0a8a78cc0a651e1519bc895890cb99de9f1d2980baa5c7a103/BANNER3.jpg" data-mid="249382891" border="0"  src="https://freight.cargo.site/w/1000/i/457ca75471ae7e0a8a78cc0a651e1519bc895890cb99de9f1d2980baa5c7a103/BANNER3.jpg" /&#62;
&#60;img width="1468" height="375" width_o="1468" height_o="375" data-src="https://freight.cargo.site/t/original/i/660528af2eb89fd1acf514bf99df09c798fa064f7083d88781f6d7d27d93b912/Screenshot-2026-05-26-at-4.17.21PM.jpg" data-mid="249382963" border="0"  src="https://freight.cargo.site/w/1000/i/660528af2eb89fd1acf514bf99df09c798fa064f7083d88781f6d7d27d93b912/Screenshot-2026-05-26-at-4.17.21PM.jpg" /&#62;




	Exploring the System
	
	We explored multiple logo directions and stress-tested each one across color palettes, brand icons sets, and real-world digital applications. From Amazon Prime streaming banners to social use cases, every design was tested for flexibility, recognition, and the ability to stand out in a crowded streaming environment.


&#60;img width="1636" height="677" width_o="1636" height_o="677" data-src="https://freight.cargo.site/t/original/i/02983d5a7dcdd85b316dc29e4501018bd8408f0a53a3cbe079b5e710dee1291d/Screenshot-2026-05-26-at-4.24.49PM.jpg" data-mid="249382964" border="0"  src="https://freight.cargo.site/w/1000/i/02983d5a7dcdd85b316dc29e4501018bd8408f0a53a3cbe079b5e710dee1291d/Screenshot-2026-05-26-at-4.24.49PM.jpg" /&#62;
&#60;img width="3452" height="1928" width_o="3452" height_o="1928" data-src="https://freight.cargo.site/t/original/i/d3ce67c8dbdef536d235cb8bfcaddbed8f740469e75bcd9dfcf739cb783aff2c/Screenshot-2026-05-26-at-4.50.32PM.jpg" data-mid="249382966" border="0"  src="https://freight.cargo.site/w/1000/i/d3ce67c8dbdef536d235cb8bfcaddbed8f740469e75bcd9dfcf739cb783aff2c/Screenshot-2026-05-26-at-4.50.32PM.jpg" /&#62;




	Refining the +
	
	Once the client gravitated toward Concept 2, we pushed deeper into the plus icon. We explored various cut angles, pinched corners, arm lengths, and subtle shifts in geometry. Every variation helped us refine a simple mark into something more ownable, balanced, and distinctly Lionsgate+.


&#60;img width="1548" height="635" width_o="1548" height_o="635" data-src="https://freight.cargo.site/t/original/i/381ee7a57163cd89e836d02549dde0d80ad502bfe2e7eba9860515b266ba0db7/Screenshot-2026-05-26-at-4.26.42PM.jpg" data-mid="249382965" border="0"  src="https://freight.cargo.site/w/1000/i/381ee7a57163cd89e836d02549dde0d80ad502bfe2e7eba9860515b266ba0db7/Screenshot-2026-05-26-at-4.26.42PM.jpg" /&#62;
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	A Signature in Sound &#38;amp; Motion
	
	We crafted the mnemonic sound and logo animation together, giving Lionsgate+ a distinctive brand moment built to be seen, heard, and remembered.








	Defining LIONSGATE+
	
	A clear brand positioning and scalable visual identity system was developed for Lionsgate+ across Prime Video, Roku, Apple Channels, DirecTV, and beyond. More than a visual refresh, the project transformed an iconic studio brand into a modern streaming identity built to support a global rollout across 15 countries and future programming.



&#60;img width="2550" height="3375" width_o="2550" height_o="3375" data-src="https://freight.cargo.site/t/original/i/6a969df077914b0e58f89a982db7ffa805065df8dff1f2fdbb7baa8a79e2aa38/Phone-Mockup-e1779836946224.png" data-mid="249382961" border="0"  src="https://freight.cargo.site/w/1000/i/6a969df077914b0e58f89a982db7ffa805065df8dff1f2fdbb7baa8a79e2aa38/Phone-Mockup-e1779836946224.png" /&#62;
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&#60;img width="1920" height="500" width_o="1920" height_o="500" data-src="https://freight.cargo.site/t/original/i/f6d487b1ecb8aa57a1fc51dbcadd27f1af17caa34a3b56fb0c867a998234a05c/Banner_Shapes.jpg" data-mid="249383602" border="0"  src="https://freight.cargo.site/w/1000/i/f6d487b1ecb8aa57a1fc51dbcadd27f1af17caa34a3b56fb0c867a998234a05c/Banner_Shapes.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f034c3b391776e5fc0c8e4d10c0fa1fc9534d97fc4d097b268354112381ed97f/Shapes2.jpg" data-mid="249383618" border="0"  src="https://freight.cargo.site/w/1000/i/f034c3b391776e5fc0c8e4d10c0fa1fc9534d97fc4d097b268354112381ed97f/Shapes2.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/dfd10b414ff3a9c424c14b93e556a964f7378f20b66bb723278ed2d9a608a49a/Overlay5.jpg" data-mid="249383617" border="0"  src="https://freight.cargo.site/w/1000/i/dfd10b414ff3a9c424c14b93e556a964f7378f20b66bb723278ed2d9a608a49a/Overlay5.jpg" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>PARAMOUNT+ &#124; MADE FOR MARCH</title>
				
		<link>https://sallychoi.info/PARAMOUNT-MADE-FOR-MARCH</link>

		<pubDate>Thu, 11 Jun 2026 19:34:51 +0000</pubDate>

		<dc:creator>SC Portfolio</dc:creator>

		<guid isPermaLink="true">https://sallychoi.info/PARAMOUNT-MADE-FOR-MARCH</guid>

		<description>


	PARAMOUNT+
MADE FOR MARCH
	
	
	Agency:
CompadreRoles:Design &#38;amp; Animation
	

 
 

	About:
	
	We partnered with Paramount+ to design and animate a suite of motion graphics for the “Made for March” promo, supporting their upcoming men’s college basketball documentary. Using the provided keyart as our foundation, we expanded it’s color streak language into a polished motion graphics package that felt dynamic, premium, and consistent with the overall campaign.

	



&#60;img width="1920" height="650" width_o="1920" height_o="650" data-src="https://freight.cargo.site/t/original/i/ecfbc4dde4049614acd99c85d9a0dfb2a24ad6f1e4816ce584003236f08d9dcd/PPMFM.jpg" data-mid="249381639" border="0"  src="https://freight.cargo.site/w/1000/i/ecfbc4dde4049614acd99c85d9a0dfb2a24ad6f1e4816ce584003236f08d9dcd/PPMFM.jpg" /&#62;




	A Premium Expansion from Keyart
	


&#60;img width="1200" height="627" width_o="1200" height_o="627" data-src="https://freight.cargo.site/t/original/i/8cc4e20ddeb8aa654e7f6ca736e1d74ab189807a4fde73cb71e9c0e604610235/fd73a79d-c308-4e33-a28a-f1e28d5fbe39.jpg" data-mid="249381648" border="0"  src="https://freight.cargo.site/w/1000/i/8cc4e20ddeb8aa654e7f6ca736e1d74ab189807a4fde73cb71e9c0e604610235/fd73a79d-c308-4e33-a28a-f1e28d5fbe39.jpg" /&#62;


&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/7267679c094c682c2ea37159dec22ceb9248f0fa50be8bfd85a489550db25234/PA_Brand_Logosting_DualDest_CBS_16x9_State_08-ezgif.com-video-to-gif-converter.gif" data-mid="249382473" border="0"  src="https://freight.cargo.site/w/800/i/7267679c094c682c2ea37159dec22ceb9248f0fa50be8bfd85a489550db25234/PA_Brand_Logosting_DualDest_CBS_16x9_State_08-ezgif.com-video-to-gif-converter.gif" /&#62;






	MADE FOR MARCH Promo
	




</description>
		
	</item>
		
		
	<item>
		<title>ESPN &#124; Thomas Rhett &#38; The Masters</title>
				
		<link>https://sallychoi.info/ESPN-Thomas-Rhett-The-Masters</link>

		<pubDate>Thu, 11 Jun 2026 21:52:00 +0000</pubDate>

		<dc:creator>SC Portfolio</dc:creator>

		<guid isPermaLink="true">https://sallychoi.info/ESPN-Thomas-Rhett-The-Masters</guid>

		<description>


	ESPNThomas Rhett &#38;amp; THE MASTERS

	
	
	Agency:
CompadreRoles:Design &#38;amp; Animation
	

 
 

	About:
	
	ESPN asked us to promote the Masters with a hero anthem that captured Thomas Rhett’s rendition of “Georgia on My Mind.” We created a stylized visual motif that celebrated the tournament’s timeless beauty, using soft blurs, overlays, double exposures, and light leaks while keeping it iconic and dreamlike.

	



&#60;img width="1920" height="678" width_o="1920" height_o="678" data-src="https://freight.cargo.site/t/original/i/84e862ce49c8bc1330a4234196b0b45182e29658ff87c9bcf193eb42548546f3/Screenshot-2026-03-25-at-11.23.42AM.jpg" data-mid="249388688" border="0"  src="https://freight.cargo.site/w/1000/i/84e862ce49c8bc1330a4234196b0b45182e29658ff87c9bcf193eb42548546f3/Screenshot-2026-03-25-at-11.23.42AM.jpg" /&#62;




	Par Excellence
	










	Timeless Beauty
	




</description>
		
	</item>
		
		
	<item>
		<title>ESPN &#38; MLB &#124; Opening Day Promo</title>
				
		<link>https://sallychoi.info/ESPN-MLB-Opening-Day-Promo</link>

		<pubDate>Thu, 29 Sep 2022 23:28:38 +0000</pubDate>

		<dc:creator>SC Portfolio</dc:creator>

		<guid isPermaLink="true">https://sallychoi.info/ESPN-MLB-Opening-Day-Promo</guid>

		<description>


	ESPN &#124; MLB&#38;nbsp;Opening Day Promo
	
	
	Agency:
CompadreRoles:Design, Animation, Post Production
	

 
 

	About:
	
	ESPN MLB called us up to create the launch spot for the 2024 MLB season on Opening Day. Centered around the message 'Welcome to the Show,' our goal was to instill a sense of excitement in viewers, setting the stage for the upcoming season.
Our inspiration was centered on vibrant illustrations, crafted to breathe life into the personalities of the players while incorporating iconic baseball imagery. We employed impactful typography and unpolished style to create a compelling visual narrative.


	
&#60;img width="1920" height="1599" width_o="1920" height_o="1599" data-src="https://freight.cargo.site/t/original/i/3a17c9593e9ac74cf1c6b4f602a57680d804719bf416e422fcfe86be08c87826/MLB_Hero.png" data-mid="218420287" border="0" data-scale="34" src="https://freight.cargo.site/w/1000/i/3a17c9593e9ac74cf1c6b4f602a57680d804719bf416e422fcfe86be08c87826/MLB_Hero.png" /&#62;

	Initial Designs


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/226afbbc02fe0e8e83afb8f702f617c78a4d126bd011092ac56f56ae489e91a1/SNB_TitleTreatment_01.jpg" data-mid="220327852" border="0"  src="https://freight.cargo.site/w/1000/i/226afbbc02fe0e8e83afb8f702f617c78a4d126bd011092ac56f56ae489e91a1/SNB_TitleTreatment_01.jpg" /&#62;
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/627cc181d0835dfb8e2b7b8d371db93989f7c2b6675affa3ceda551e6c7c54be/ESPN_SundayNightBaseball_TextTest_02_LH_v02_WithFootage-0-00-00-00.png" data-mid="220327870" border="0"  src="https://freight.cargo.site/w/1000/i/627cc181d0835dfb8e2b7b8d371db93989f7c2b6675affa3ceda551e6c7c54be/ESPN_SundayNightBaseball_TextTest_02_LH_v02_WithFootage-0-00-00-00.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a007b9fb91515d58178e082b2a96529ba8dc03df6421952d4227bd549a1da2cc/MLB_MicD_Up2_16X9_Phillies.png" data-mid="220327793" border="0"  src="https://freight.cargo.site/w/1000/i/a007b9fb91515d58178e082b2a96529ba8dc03df6421952d4227bd549a1da2cc/MLB_MicD_Up2_16X9_Phillies.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d812dd3d59ce9f1958625937182f1a5e366e6207196bcd345c45671788ff1047/SBN_Tatis_v02.jpg" data-mid="220327772" border="0"  src="https://freight.cargo.site/w/1000/i/d812dd3d59ce9f1958625937182f1a5e366e6207196bcd345c45671788ff1047/SBN_Tatis_v02.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/217fa851d1254bb357616561402325d544f215d8bad6177441a65856289f2cb2/SNB_Text_v02A.png" data-mid="220327774" border="0"  src="https://freight.cargo.site/w/1000/i/217fa851d1254bb357616561402325d544f215d8bad6177441a65856289f2cb2/SNB_Text_v02A.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e982c1f60312abe4a5c47b55efa4126eead0f9b6e33504268e649efbe95d45ba/SNB_Text_v03.jpg" data-mid="220327773" border="0"  src="https://freight.cargo.site/w/1000/i/e982c1f60312abe4a5c47b55efa4126eead0f9b6e33504268e649efbe95d45ba/SNB_Text_v03.jpg" /&#62;


	Highlighted Outcome


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&#60;img width="3454" height="1942" width_o="3454" height_o="1942" data-src="https://freight.cargo.site/t/original/i/a81d8421dec29a7f0e16c246d4fcb5d1378a7e6fb6c3214e676b0eed73e96a3f/Screenshot-2024-04-02-at-10.57.38AM.png" data-mid="218420342" border="0"  src="https://freight.cargo.site/w/1000/i/a81d8421dec29a7f0e16c246d4fcb5d1378a7e6fb6c3214e676b0eed73e96a3f/Screenshot-2024-04-02-at-10.57.38AM.png" /&#62;
&#60;img width="3454" height="1942" width_o="3454" height_o="1942" data-src="https://freight.cargo.site/t/original/i/c6b2b505513cead41e1791994eb1ca4ce38446ac206a4d52ffb1935f971fe56c/Screenshot-2024-04-02-at-11.42.21AM.png" data-mid="218420341" border="0"  src="https://freight.cargo.site/w/1000/i/c6b2b505513cead41e1791994eb1ca4ce38446ac206a4d52ffb1935f971fe56c/Screenshot-2024-04-02-at-11.42.21AM.png" /&#62;
&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/0c7dab187641cace5b3b976add9dbe8e82beb89832b8d4018c0ebf52ee1685ef/MicedUp_Trim1.gif" data-mid="220329855" border="0"  src="https://freight.cargo.site/w/800/i/0c7dab187641cace5b3b976add9dbe8e82beb89832b8d4018c0ebf52ee1685ef/MicedUp_Trim1.gif" /&#62;
&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/3ac98a5e098a7a59627074c4c2630ee65a3db7c0236b6939191b099a2aa43e24/MLB_WTTS_2-ezgif.com-video-to-gif-converter.gif" data-mid="218420335" border="0"  src="https://freight.cargo.site/w/800/i/3ac98a5e098a7a59627074c4c2630ee65a3db7c0236b6939191b099a2aa43e24/MLB_WTTS_2-ezgif.com-video-to-gif-converter.gif" /&#62;
&#60;img width="960" height="540" width_o="960" height_o="540" data-src="https://freight.cargo.site/t/original/i/f9ca8424c9da86bfc672425435703c43fcef2aec923730e7422ab65e774b0a7d/unnamed.gif" data-mid="218420336" border="0"  src="https://freight.cargo.site/w/960/i/f9ca8424c9da86bfc672425435703c43fcef2aec923730e7422ab65e774b0a7d/unnamed.gif" /&#62;
&#60;img width="3454" height="1942" width_o="3454" height_o="1942" data-src="https://freight.cargo.site/t/original/i/5fe6381d1753b43121a2351b0b36af2d8a264553a4bcd6cc2c4902f088c41f2b/Screenshot-2024-04-02-at-10.57.02AM.png" data-mid="218420343" border="0"  src="https://freight.cargo.site/w/1000/i/5fe6381d1753b43121a2351b0b36af2d8a264553a4bcd6cc2c4902f088c41f2b/Screenshot-2024-04-02-at-10.57.02AM.png" /&#62;



	Welcome to the Show!
	










	Round 2: New Season, Fresh Look
&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/a6d5ec2ac19753d4dde929a19f319f372f536d63b1bcaa1d09239e3a00dfeeef/Opening.gif" data-mid="229529655" border="0"  src="https://freight.cargo.site/w/800/i/a6d5ec2ac19753d4dde929a19f319f372f536d63b1bcaa1d09239e3a00dfeeef/Opening.gif" /&#62;
&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/171b3ca1f22400ec59add30dc7628d733d0ed64e7054be76f9fc9f2a098dd252/Endcard_Button.gif" data-mid="229528322" border="0"  src="https://freight.cargo.site/w/800/i/171b3ca1f22400ec59add30dc7628d733d0ed64e7054be76f9fc9f2a098dd252/Endcard_Button.gif" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/bb6d9ab07c8c630aae86c2e975b147873d07462b53721d6292fb65cde3d16b52/MLB_Endcard_OpeningDay_SM_01.jpg" data-mid="229527727" border="0"  src="https://freight.cargo.site/w/1000/i/bb6d9ab07c8c630aae86c2e975b147873d07462b53721d6292fb65cde3d16b52/MLB_Endcard_OpeningDay_SM_01.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f456ebc5c4bad3a93688449b6528ff98208fb8509e8e3d0cfd236bfa9d68bdef/MLB_Endcard_OpeningDay_DM_Summer_01.jpg" data-mid="229527730" border="0"  src="https://freight.cargo.site/w/1000/i/f456ebc5c4bad3a93688449b6528ff98208fb8509e8e3d0cfd236bfa9d68bdef/MLB_Endcard_OpeningDay_DM_Summer_01.jpg" /&#62;



	Embellishments
	


&#60;img width="1080" height="607" width_o="1080" height_o="607" data-src="https://freight.cargo.site/t/original/i/e2f306c6ed26add4670778af4a061c3d95501a069184ff44032b7c2518b646c5/ezgif-3ec3b3fae3d849.gif" data-mid="229529739" border="0"  src="https://freight.cargo.site/w/1000/i/e2f306c6ed26add4670778af4a061c3d95501a069184ff44032b7c2518b646c5/ezgif-3ec3b3fae3d849.gif" /&#62;
&#60;img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/273c392ccc5fee0a0897d0ccc045da8d146b85150bf0048671e345be3cf19f92/Side_Smoke_v02.gif" data-mid="228843035" border="0"  src="https://freight.cargo.site/w/1000/i/273c392ccc5fee0a0897d0ccc045da8d146b85150bf0048671e345be3cf19f92/Side_Smoke_v02.gif" /&#62;
&#60;img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/076528afb72393c249502a36c4a913c23e5faf6c6ef22c1739e2860b142edfa5/ezgif-3a802dc39cf167.gif" data-mid="229529834" border="0"  src="https://freight.cargo.site/w/1000/i/076528afb72393c249502a36c4a913c23e5faf6c6ef22c1739e2860b142edfa5/ezgif-3a802dc39cf167.gif" /&#62;
&#60;img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/0d8d0b543b6056016361ea23ec1cc0b36b1c61421b9720919f7b11999fb918b1/Swing_02_v02.gif" data-mid="229532500" border="0"  src="https://freight.cargo.site/w/1000/i/0d8d0b543b6056016361ea23ec1cc0b36b1c61421b9720919f7b11999fb918b1/Swing_02_v02.gif" /&#62;
&#60;img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/b667094fa288afb6e5d086551a7b7c2d5f93316804c13aa9d739e42517ddb1fa/Swing_02_with_Footage_v01.gif" data-mid="228843051" border="0"  src="https://freight.cargo.site/w/1000/i/b667094fa288afb6e5d086551a7b7c2d5f93316804c13aa9d739e42517ddb1fa/Swing_02_with_Footage_v01.gif" /&#62;
&#60;img width="720" height="720" width_o="720" height_o="720" data-src="https://freight.cargo.site/t/original/i/0a1a8d96536b8991a363c67e7d708064e09e5ab79e085a551c7b58f52981fcf4/Swing_01_v01.gif" data-mid="229532551" border="0"  src="https://freight.cargo.site/w/720/i/0a1a8d96536b8991a363c67e7d708064e09e5ab79e085a551c7b58f52981fcf4/Swing_01_v01.gif" /&#62;
&#60;img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/908dc02e1c46b9e472fd53bd7d312ddd68e4c3a77ce98c4516963e7d91d7a0ae/Proof_of_Concept_Side_Swing_01_v01.gif" data-mid="229529868" border="0"  src="https://freight.cargo.site/w/1000/i/908dc02e1c46b9e472fd53bd7d312ddd68e4c3a77ce98c4516963e7d91d7a0ae/Proof_of_Concept_Side_Swing_01_v01.gif" /&#62;
&#60;img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/1ce99e29dc75b74c00596153cff0d17ce43f4c757ffc7209ab744e3c2d850c16/crown_GIF_1.gif" data-mid="229532645" border="0"  src="https://freight.cargo.site/w/500/i/1ce99e29dc75b74c00596153cff0d17ce43f4c757ffc7209ab744e3c2d850c16/crown_GIF_1.gif" /&#62;
&#60;img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/e086b5ff5f7fcad82a819d4ffde83803294cf9f95d56699199fe1b654c729325/FOAM_FINGER_2.gif" data-mid="229532647" border="0"  src="https://freight.cargo.site/w/500/i/e086b5ff5f7fcad82a819d4ffde83803294cf9f95d56699199fe1b654c729325/FOAM_FINGER_2.gif" /&#62;
&#60;img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/8f6166a4ab5b8e39ca0990a3f9b10a44ac41c4968093deecdce1726a72a4f1bf/HEART_WITH-SMALL-HEART.gif" data-mid="229532649" border="0"  src="https://freight.cargo.site/w/500/i/8f6166a4ab5b8e39ca0990a3f9b10a44ac41c4968093deecdce1726a72a4f1bf/HEART_WITH-SMALL-HEART.gif" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f08a903ff4d777bf563957bcea11541930b8cfc376979c89223d683d7caae488/Figures1.png" data-mid="229527726" border="0"  src="https://freight.cargo.site/w/1000/i/f08a903ff4d777bf563957bcea11541930b8cfc376979c89223d683d7caae488/Figures1.png" /&#62;


	OPENING DAY!
	




</description>
		
	</item>
		
		
	<item>
		<title>FXX &#124; Animation IDs</title>
				
		<link>https://sallychoi.info/FXX-Animation-IDs-1</link>

		<pubDate>Sat, 23 Jul 2022 00:12:16 +0000</pubDate>

		<dc:creator>SC Portfolio</dc:creator>

		<guid isPermaLink="true">https://sallychoi.info/FXX-Animation-IDs-1</guid>

		<description>


FXX
Animation IDsAgency:
Compadre
Roles:Concepting, Styleframes, Motion Design, Animation




 
 
 
 
 
 
About:Armed with the biggest titles in the game, FXX was ready to take over the adult animation world. To get word out, they tapped us to create several parody identities for their various iconic shows. With these concepts working in weird harmony, our mixed and mashed brand identity solidifies FXX as the unrivaled goliath of animation.



 
 
 
 
 
 
 
	
    Family Guy Holiday&#38;nbsp;︎
	Wanting to deliver their biggest present of the season and offer an out to those reaching their breaking points while home for the holidays, FXX decided to give its viewers The Avoid Your Family Family Guy Holiday Marathon consisting of 368 non stop episodes. To start spreading the news, we put together two brand IDs incorporating the show’s characters into classic holiday traditions. Together, our fun ‘n’ festive brand IDs let viewers know that if they can’t deal with their own dysfunctional families during this time of year, FXX will happily provide them with another one.&#38;nbsp;

 





&#60;img width="3500" height="4320" width_o="3500" height_o="4320" data-src="https://freight.cargo.site/t/original/i/9d703ea196dd5bb1996891e2e478921e6d9648fe1681e907dc41551139d4e665/FG_ID_Cuckoo_HerbthePerv.png" data-mid="148553598" border="0"  src="https://freight.cargo.site/w/1000/i/9d703ea196dd5bb1996891e2e478921e6d9648fe1681e907dc41551139d4e665/FG_ID_Cuckoo_HerbthePerv.png" /&#62;
&#60;img width="3500" height="4320" width_o="3500" height_o="4320" data-src="https://freight.cargo.site/t/original/i/814a0e1efaa19d5a24d44eddb25dd395c98254384c5f3bef3a4b71297b4a600f/FG_ID_Cuckoo_Lois_01.png" data-mid="148553599" border="0"  src="https://freight.cargo.site/w/1000/i/814a0e1efaa19d5a24d44eddb25dd395c98254384c5f3bef3a4b71297b4a600f/FG_ID_Cuckoo_Lois_01.png" /&#62;
&#60;img width="3600" height="4320" width_o="3600" height_o="4320" data-src="https://freight.cargo.site/t/original/i/67762f83043a80c5d9e75de26f54f05c74eb2f306ac69bd63b427a8df3be6b29/FG_ID_Cuckoo_Peter_02.png" data-mid="148553600" border="0"  src="https://freight.cargo.site/w/1000/i/67762f83043a80c5d9e75de26f54f05c74eb2f306ac69bd63b427a8df3be6b29/FG_ID_Cuckoo_Peter_02.png" /&#62;
&#60;img width="4200" height="4320" width_o="4200" height_o="4320" data-src="https://freight.cargo.site/t/original/i/4e3c6388fd8de43f208a124f9b404b001108b7d5ebd73a23f45cfb738823fc9f/FG_ID_Cuckoo_Stewie.png" data-mid="148553602" border="0"  src="https://freight.cargo.site/w/1000/i/4e3c6388fd8de43f208a124f9b404b001108b7d5ebd73a23f45cfb738823fc9f/FG_ID_Cuckoo_Stewie.png" /&#62;
&#60;img width="3300" height="4320" width_o="3300" height_o="4320" data-src="https://freight.cargo.site/t/original/i/c4fa527653f85dc54c6fdc51c34819bbe7127d079833959104df6c7b0d0b29d8/FG_ID_Cuckoo_Snowman.png" data-mid="148553601" border="0"  src="https://freight.cargo.site/w/1000/i/c4fa527653f85dc54c6fdc51c34819bbe7127d079833959104df6c7b0d0b29d8/FG_ID_Cuckoo_Snowman.png" /&#62;

 

&#60;img width="7680" height="4320" width_o="7680" height_o="4320" data-src="https://freight.cargo.site/t/original/i/de7133470b4319b5f80e729a307c3217e1b7a009a262b4b9ecce2c3d0d555b6d/FG_ID_CuckooHouse_MAIN_04-01.png" data-mid="148553597" border="0"  src="https://freight.cargo.site/w/1000/i/de7133470b4319b5f80e729a307c3217e1b7a009a262b4b9ecce2c3d0d555b6d/FG_ID_CuckooHouse_MAIN_04-01.png" /&#62;

&#60;img width="1080" height="608" width_o="1080" height_o="608" data-src="https://freight.cargo.site/t/original/i/6e0db31e1bf20a8084468e0403fba5cdb15519aefa7eae29e7156d3fee90794b/HerbthePerb_GIF_01.gif" data-mid="148559616" border="0"  src="https://freight.cargo.site/w/1000/i/6e0db31e1bf20a8084468e0403fba5cdb15519aefa7eae29e7156d3fee90794b/HerbthePerb_GIF_01.gif" /&#62;
&#60;img width="1080" height="608" width_o="1080" height_o="608" data-src="https://freight.cargo.site/t/original/i/c6fd7838a5fabab22a332d24c4cd1da612154ec4f1bdbe06b3ce9f597b9ce92f/Stewie-Lois_GIF_01.gif" data-mid="148559557" border="0"  src="https://freight.cargo.site/w/1000/i/c6fd7838a5fabab22a332d24c4cd1da612154ec4f1bdbe06b3ce9f597b9ce92f/Stewie-Lois_GIF_01.gif" /&#62;
&#60;img width="1080" height="608" width_o="1080" height_o="608" data-src="https://freight.cargo.site/t/original/i/e22c87dcbbe06e8783284ec57d346fa2bc240fed616fdd6a3ec2d16952c2eb84/FG_Anim_Cuckoo_Brian_01.gif" data-mid="148562416" border="0"  src="https://freight.cargo.site/w/1000/i/e22c87dcbbe06e8783284ec57d346fa2bc240fed616fdd6a3ec2d16952c2eb84/FG_Anim_Cuckoo_Brian_01.gif" /&#62;
&#60;img width="1080" height="608" width_o="1080" height_o="608" data-src="https://freight.cargo.site/t/original/i/8cd75e1bac28ce955b00eb469c4b604e2edf43f7e3edb68a511abcd66d4e3218/Peter_GIF_02.gif" data-mid="148559874" border="0"  src="https://freight.cargo.site/w/1000/i/8cd75e1bac28ce955b00eb469c4b604e2edf43f7e3edb68a511abcd66d4e3218/Peter_GIF_02.gif" /&#62;



	Cool Hwip
	
This one will make you laugh.





	
    
No Such Thing as Closed Doors
	Taking inspiration from back rooms and infinite doors, our latest animation with FXX goes deep into the world of characters. As one door opens, we are sucked into continuous rooms with characters and elements from each animated show. Sorry in advance for the motion sickness.&#38;nbsp;︎









	
    
Binger
	We took the pleasure of creating a lively, energetic mash up starring iconic characters from The Simpsons, Family Guy, and a handful of other animated classics. We created a psychedelic world using a specific color palette within themes of space, water, junk, winds engulfed by familiar animated faces to plunge the audience into the FXX brand identity.








&#60;img width="1080" height="608" width_o="1080" height_o="608" data-src="https://freight.cargo.site/t/original/i/8f702e9275c3fd1488807dfa90f56b2fa4e7bf04f14a4f6b453ab64f9a98dbad/spaceship_070522.gif" data-mid="148553590" border="0"  src="https://freight.cargo.site/w/1000/i/8f702e9275c3fd1488807dfa90f56b2fa4e7bf04f14a4f6b453ab64f9a98dbad/spaceship_070522.gif" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e6ddc9789f65e9e22d608c5e780ae08ce591b41d36f8e002444076b5ba1a1883/Donut_Color_SC_01_03.jpg" data-mid="148553588" border="0"  src="https://freight.cargo.site/w/1000/i/e6ddc9789f65e9e22d608c5e780ae08ce591b41d36f8e002444076b5ba1a1883/Donut_Color_SC_01_03.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/291561bcf84ee4dde152c766fd0481b749f8cfb4b8a95f9f55be4a0550e11375/Donut_Color_SC_01_02.jpg" data-mid="148553587" border="0"  src="https://freight.cargo.site/w/1000/i/291561bcf84ee4dde152c766fd0481b749f8cfb4b8a95f9f55be4a0550e11375/Donut_Color_SC_01_02.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/dd73a718c9ba9ec6cc23cd354770c44bc9d365c4d0e98ef1a2b0a9e034bed273/HANK_SC_03.jpg" data-mid="148553589" border="0"  src="https://freight.cargo.site/w/1000/i/dd73a718c9ba9ec6cc23cd354770c44bc9d365c4d0e98ef1a2b0a9e034bed273/HANK_SC_03.jpg" /&#62;
&#60;img width="1080" height="608" width_o="1080" height_o="608" data-src="https://freight.cargo.site/t/original/i/fe0cc7a9601a17f2a8a12f6b9ea889e92ff5bb9c5862f713325776d4e6fb7c7f/060_Animation_HomerCouch_070522.gif" data-mid="148553591" border="0"  src="https://freight.cargo.site/w/1000/i/fe0cc7a9601a17f2a8a12f6b9ea889e92ff5bb9c5862f713325776d4e6fb7c7f/060_Animation_HomerCouch_070522.gif" /&#62;
&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/24f847d1c17c5df3ebb7c0d8ac157630fa46ceac362d72cce9b75387a437f2fc/FXX_Thumb_SC_01.jpg" data-mid="148553585" border="0"  src="https://freight.cargo.site/w/800/i/24f847d1c17c5df3ebb7c0d8ac157630fa46ceac362d72cce9b75387a437f2fc/FXX_Thumb_SC_01.jpg" /&#62;



	Hydra



	To promote their new programming block, we depicted FXX as a multi-headed monster made up of all its audience’s favorite characters. We limited ourselves to a unique color palette throwing in a hint of psychedelia for good measure.


&#60;img width="800" height="1047" width_o="800" height_o="1047" data-src="https://freight.cargo.site/t/original/i/73215b31eb3b6116a55746866dd31f7813b8d56f62b7a243d6a509872cc0410f/ezgif-1-c916843751.gif" data-mid="218514552" border="0"  src="https://freight.cargo.site/w/800/i/73215b31eb3b6116a55746866dd31f7813b8d56f62b7a243d6a509872cc0410f/ezgif-1-c916843751.gif" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>ROKU Howdy &#124; Branding &#38; Visual ID</title>
				
		<link>https://sallychoi.info/ROKU-Howdy-Branding-Visual-ID</link>

		<pubDate>Fri, 06 Feb 2026 01:55:32 +0000</pubDate>

		<dc:creator>SC Portfolio</dc:creator>

		<guid isPermaLink="true">https://sallychoi.info/ROKU-Howdy-Branding-Visual-ID</guid>

		<description>


	ROKU &#124; HOWDY&#38;nbsp;Branding &#38;amp; Visual ID
	
	
	Agency:
CompadreRoles:Design &#38;amp; Animation
	

 
 

	About:
	
	Howdy Partner!We developed a custom sonic and visual identity toolkit to launch Roku’s new ad-supported streaming platform, Howdy, Infusing personality and consistency across every on-platform brand moment.
We designed a lively sonic logo and modular motion system reflecting Howdy’s playful, irreverent vibe while keeping the brand consistent. The toolkit—video IDs, custom sound, and flexible animations—made it easy to apply across channels, bringing the platform’s voice to life with fun rhythms and snappy visuals.


	
&#60;img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/626a0b233234bd8f64f6b43fe040795d1d922a71caec070b2e48e1c662134de6/HOWDY_SonicLogo_16x9_1280.gif" data-mid="244530304" border="0"  src="https://freight.cargo.site/w/1000/i/626a0b233234bd8f64f6b43fe040795d1d922a71caec070b2e48e1c662134de6/HOWDY_SonicLogo_16x9_1280.gif" /&#62;

	Motion System


&#60;img width="1738" height="1660" width_o="1738" height_o="1660" data-src="https://freight.cargo.site/t/original/i/4bc0644ae1e346af67323f61913c215c37e403eff58e105e72099c7e0ee7ce8d/Screenshot-2026-02-05-at-6.11.03PM.png" data-mid="244497854" border="0"  src="https://freight.cargo.site/w/1000/i/4bc0644ae1e346af67323f61913c215c37e403eff58e105e72099c7e0ee7ce8d/Screenshot-2026-02-05-at-6.11.03PM.png" /&#62;
&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/be3c4bdbfb89a785b28f8ee1dede455bf711967f5929f9bccb85566ee842c774/HOWDY_SplashScreen_B_Long_16x9.gif" data-mid="244509278" border="0"  src="https://freight.cargo.site/w/800/i/be3c4bdbfb89a785b28f8ee1dede455bf711967f5929f9bccb85566ee842c774/HOWDY_SplashScreen_B_Long_16x9.gif" /&#62;
&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/b0ccb678389fb561eae3cf2dac4775e2971af68945db53c8bdd57d6bc3f62d34/HOWDY_SplashScreen_A_Long_16x9.gif" data-mid="244499458" border="0"  src="https://freight.cargo.site/w/800/i/b0ccb678389fb561eae3cf2dac4775e2971af68945db53c8bdd57d6bc3f62d34/HOWDY_SplashScreen_A_Long_16x9.gif" /&#62;
&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/dfdcea45f1e1a93816450e01d3704362ff4a80c55a4d1cea8c1003f850aff8fc/HOWDY_TitleCard_16x9.gif" data-mid="244509277" border="0"  src="https://freight.cargo.site/w/800/i/dfdcea45f1e1a93816450e01d3704362ff4a80c55a4d1cea8c1003f850aff8fc/HOWDY_TitleCard_16x9.gif" /&#62;
&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/60bc9b0ea653a1cf5c3dfd182721706931e81e1f53dd866448e11a7a3ad21d6e/HOWDY_PromoOpen_B_16x9.gif" data-mid="244498087" border="0"  src="https://freight.cargo.site/w/800/i/60bc9b0ea653a1cf5c3dfd182721706931e81e1f53dd866448e11a7a3ad21d6e/HOWDY_PromoOpen_B_16x9.gif" /&#62;
&#60;img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/302802cdff6787ad833eaa59898b6afd2c32c7c57c3e4178df65bd38a4f79461/HOWDY_Transition_1280.gif" data-mid="244530940" border="0"  src="https://freight.cargo.site/w/1000/i/302802cdff6787ad833eaa59898b6afd2c32c7c57c3e4178df65bd38a4f79461/HOWDY_Transition_1280.gif" /&#62;


	Playful Sonic Identity
	




</description>
		
	</item>
		
		
	<item>
		<title>NFL + &#124; App Launch &#38; Marketing Toolkit</title>
				
		<link>https://sallychoi.info/NFL-App-Launch-Marketing-Toolkit</link>

		<pubDate>Sat, 21 Sep 2024 00:46:21 +0000</pubDate>

		<dc:creator>SC Portfolio</dc:creator>

		<guid isPermaLink="true">https://sallychoi.info/NFL-App-Launch-Marketing-Toolkit</guid>

		<description>


	NFL +
App Launch &#38;amp;Marketing Toolkit
	
	
	Agency:
CompadreRoles:Design, Brand Toolkit, Social Media Marketing, Animation
	

 
 

	About:
	
	The NFL isn’t just about Sundays anymore. It's everyday. Fans live for football: the players, the games, the stats, all of it - it’s conversation, it’s connection, and most importantly it’s culture.
We were given an opportunity to create a campaign along with a brand marketing toolkit and endcard animation for the launch of the NFL+ app. Our goal was to connect with users and show off the app’s cool features that fans needed for the upcoming season. We create Promotional and Conversion spots, social media marketing designs, a 3D logo open animation and toolkit for the brand.
	


&#60;img width="1920" height="600" width_o="1920" height_o="600" data-src="https://freight.cargo.site/t/original/i/894dde98520d0cef78445a81ee120f1aa5d69febf3fac475f8eeac2c87007f7e/NFL_Plus_header.jpg" data-mid="218419624" border="0"  src="https://freight.cargo.site/w/1000/i/894dde98520d0cef78445a81ee120f1aa5d69febf3fac475f8eeac2c87007f7e/NFL_Plus_header.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8bc809d471615daae4ebb79b4ced79e0d7c5d96a5675dd76aceb5e99ae7b55bd/NFL_Plus_In_Hand.jpg" data-mid="218419625" border="0"  src="https://freight.cargo.site/w/1000/i/8bc809d471615daae4ebb79b4ced79e0d7c5d96a5675dd76aceb5e99ae7b55bd/NFL_Plus_In_Hand.jpg" /&#62;




	Designing a Toolkit
	




&#60;img width="3415" height="1558" width_o="3415" height_o="1558" data-src="https://freight.cargo.site/t/original/i/088e296076343f1f1dd64d93c84a3dfc80b5d7bc4730fa9c26b9c7e895d66341/White-Mobbile-Mockup.jpg" data-mid="218419626" border="0"  src="https://freight.cargo.site/w/1000/i/088e296076343f1f1dd64d93c84a3dfc80b5d7bc4730fa9c26b9c7e895d66341/White-Mobbile-Mockup.jpg" /&#62;












	NFL + App Launch
	




</description>
		
	</item>
		
		
	<item>
		<title>NETFLIX &#124; Brand Campaign</title>
				
		<link>https://sallychoi.info/NETFLIX-Brand-Campaign</link>

		<pubDate>Wed, 17 Aug 2022 18:36:25 +0000</pubDate>

		<dc:creator>SC Portfolio</dc:creator>

		<guid isPermaLink="true">https://sallychoi.info/NETFLIX-Brand-Campaign</guid>

		<description>


NETFLIXIt’s A Great Big World IN HERE Brand CampaignAgency:
Compadre
Roles:Animation



 
 
 
 
 
 
About:With over 200 million subscribers, Netflix’s brand was at an all time high, but with the constant rise of new streaming platforms and a flood of new content, it was time to reinforce Netflix’s ownership of its high caliber content within the crowded landscape.
I was given the opportunity to help bring this creative campaign to life and capture the unique identity of each beloved title while cohesively tying it back to the brand identity.




 
 
 
 
 &#60;img width="3840" height="1603" width_o="3840" height_o="1603" data-src="https://freight.cargo.site/t/original/i/ccae9885cc787de9b10aa53fcfbb6fc822b23c6a233a4ea8c163461d2f122830/LAX_Digital-Screens_COPY_BB-e1642096870160.jpg" data-mid="150677496" border="0"  src="https://freight.cargo.site/w/1000/i/ccae9885cc787de9b10aa53fcfbb6fc822b23c6a233a4ea8c163461d2f122830/LAX_Digital-Screens_COPY_BB-e1642096870160.jpg" /&#62;
 
	Flexible Design
	








&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/4be752600db2574c853066197615019debf822cd592c961ee35691c76860608f/LAX_Digital-Screens_QueerEye-39177.jpg" data-mid="150683063" border="0"  src="https://freight.cargo.site/w/1000/i/4be752600db2574c853066197615019debf822cd592c961ee35691c76860608f/LAX_Digital-Screens_QueerEye-39177.jpg" /&#62;


&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/470fb27fb16a85eed5b1fed7cf0c5f4409f13e33bb16dac64e2c387353fd0850/LAX_Digital-Screens_ToAllTheBoys-39185.jpg" data-mid="150683050" border="0"  src="https://freight.cargo.site/w/1000/i/470fb27fb16a85eed5b1fed7cf0c5f4409f13e33bb16dac64e2c387353fd0850/LAX_Digital-Screens_ToAllTheBoys-39185.jpg" /&#62;






	In The Environment
	


&#60;img width="2048" height="1365" width_o="2048" height_o="1365" data-src="https://freight.cargo.site/t/original/i/df9fdd716c146d353becb7ac4d279311f2d850aa759c66773c7fbcb9d32261e7/COMPADRE-SUNSET-CLUSTER-10-2048x1365.jpg" data-mid="151688417" border="0"  src="https://freight.cargo.site/w/1000/i/df9fdd716c146d353becb7ac4d279311f2d850aa759c66773c7fbcb9d32261e7/COMPADRE-SUNSET-CLUSTER-10-2048x1365.jpg" /&#62;

&#60;img width="4160" height="4160" width_o="4160" height_o="4160" data-src="https://freight.cargo.site/t/original/i/cf081f9f1fad3002c9a10e1dadb17279da5e3159b20a13bd16859d17aecb6e9e/COMPADRE-INVISIBLE-BOARD-8-1.jpg" data-mid="150677395" border="0"  src="https://freight.cargo.site/w/1000/i/cf081f9f1fad3002c9a10e1dadb17279da5e3159b20a13bd16859d17aecb6e9e/COMPADRE-INVISIBLE-BOARD-8-1.jpg" /&#62;
&#60;img width="5013" height="2000" width_o="5013" height_o="2000" data-src="https://freight.cargo.site/t/original/i/fd433efdd8c49c2bac88d4347d592b9e3d09b634e8c3d0365ca8c51eb60354be/WAS-DG-505_V2_cropped.jpg" data-mid="151687137" border="0"  src="https://freight.cargo.site/w/1000/i/fd433efdd8c49c2bac88d4347d592b9e3d09b634e8c3d0365ca8c51eb60354be/WAS-DG-505_V2_cropped.jpg" /&#62;
&#60;img width="4906" height="3271" width_o="4906" height_o="3271" data-src="https://freight.cargo.site/t/original/i/4701bd80b72412f512ef34e97ec4e26fae1603356fa2ee2756ca537e2b467dd0/COMPADRE-SUNSET-CLUSTER-3.jpg" data-mid="151688403" border="0"  src="https://freight.cargo.site/w/1000/i/4701bd80b72412f512ef34e97ec4e26fae1603356fa2ee2756ca537e2b467dd0/COMPADRE-SUNSET-CLUSTER-3.jpg" /&#62;

&#60;img width="1920" height="880" width_o="1920" height_o="880" data-src="https://freight.cargo.site/t/original/i/e7d41242d5d6f74568e5f99af6cfe7a5ad4b9757317b0ef99a98d6862d3980fd/NFLX_LAX_DigitalAirportDisplays_InSitu_DD01-1.jpg" data-mid="151688455" border="0"  src="https://freight.cargo.site/w/1000/i/e7d41242d5d6f74568e5f99af6cfe7a5ad4b9757317b0ef99a98d6862d3980fd/NFLX_LAX_DigitalAirportDisplays_InSitu_DD01-1.jpg" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>TOPPS &#124; UEFA Chrome Collection Promo</title>
				
		<link>https://sallychoi.info/TOPPS-UEFA-Chrome-Collection-Promo</link>

		<pubDate>Sun, 22 Sep 2024 05:10:05 +0000</pubDate>

		<dc:creator>SC Portfolio</dc:creator>

		<guid isPermaLink="true">https://sallychoi.info/TOPPS-UEFA-Chrome-Collection-Promo</guid>

		<description>


	TOPPS&#38;nbsp;UEFA Chrome Collection Promo Spot
	
	
	Agency:
CompadreRoles:Design, Animation, Post Production
	

 
 

	About:
	
	TOPPS reached out to us to unpack their UEFA Chrome Collectibles Cards, their newest product celebrating UEFA men’s club competition. Our task is to build excitement for this product and put a shine on the unique and rare collectible cards, making sure collectors everywhere are lining up to get a chance at opening the holy grail, the Triple Auto Booklet Card.

By incorporating dynamic visuals and immersive storytelling, we brought the cards to life, capturing the excitement and personality of each player. Drawing specific inspiration from the design and essence of the original cards, we crafted unique moments in our spot to highlight the players and showcase the distinctiveness of each card.



	
&#60;img width="6006" height="3378" width_o="6006" height_o="3378" data-src="https://freight.cargo.site/t/original/i/5ec7b11d74864636bdd776d55aa01f3ae2a9715bab36c454f5d918c8dc297d62/Screenshot-2024-07-23-at-4.15.08PM-gigapixel-high-fidelity-v2-6x-faceai-1-6016x3378.jpg" data-mid="218466954" border="0"  src="https://freight.cargo.site/w/1000/i/5ec7b11d74864636bdd776d55aa01f3ae2a9715bab36c454f5d918c8dc297d62/Screenshot-2024-07-23-at-4.15.08PM-gigapixel-high-fidelity-v2-6x-faceai-1-6016x3378.jpg" /&#62;


	Logo Transformation
	


&#60;img width="1750" height="1050" width_o="1750" height_o="1050" data-src="https://freight.cargo.site/t/original/i/40672bd047205808f105281d913a67770c0cf9a592c214aa57f7bccb910bfc2d/Topps_Logo.png" data-mid="218467071" border="0" data-scale="31" src="https://freight.cargo.site/w/1000/i/40672bd047205808f105281d913a67770c0cf9a592c214aa57f7bccb910bfc2d/Topps_Logo.png" /&#62;









	Player Moments
	




&#60;img width="750" height="1050" width_o="750" height_o="1050" data-src="https://freight.cargo.site/t/original/i/c36be535b53ba68c8d0fa57f79caf9d1580fff1c5369cf173350f903be13d883/24TUCC_3417_FR-Harry-Kane.jpg" data-mid="218467233" border="0"  src="https://freight.cargo.site/w/750/i/c36be535b53ba68c8d0fa57f79caf9d1580fff1c5369cf173350f903be13d883/24TUCC_3417_FR-Harry-Kane.jpg" /&#62;
&#60;img width="800" height="800" width_o="800" height_o="800" data-src="https://freight.cargo.site/t/original/i/75e9544e4375e884b0b8c8754aad28d7936601ed277296dc11ebd1deda328368/ezgif-2-20496c5d77.gif" data-mid="218467212" border="0"  src="https://freight.cargo.site/w/800/i/75e9544e4375e884b0b8c8754aad28d7936601ed277296dc11ebd1deda328368/ezgif-2-20496c5d77.gif" /&#62;
&#60;img width="875" height="1225" width_o="875" height_o="1225" data-src="https://freight.cargo.site/t/original/i/123861cd6dff795890de49b014f98e6df7a05a3be033b94556608db4d9f51dec/24TUCC_4616_FR-Erling-Haaland.jpg" data-mid="218467104" border="0"  src="https://freight.cargo.site/w/875/i/123861cd6dff795890de49b014f98e6df7a05a3be033b94556608db4d9f51dec/24TUCC_4616_FR-Erling-Haaland.jpg" /&#62;
&#60;img width="800" height="1000" width_o="800" height_o="1000" data-src="https://freight.cargo.site/t/original/i/5ff999e4ed47b3fa68246c1861535723094769297869c1d38215ae2bb4036063/ezgif-2-18759fb329.gif" data-mid="218467101" border="0"  src="https://freight.cargo.site/w/800/i/5ff999e4ed47b3fa68246c1861535723094769297869c1d38215ae2bb4036063/ezgif-2-18759fb329.gif" /&#62;

&#60;img width="875" height="1225" width_o="875" height_o="1225" data-src="https://freight.cargo.site/t/original/i/0080c6c6af3428a1c992a8252e94a3d44bb2c964a41d379a381d384f13f0d675/24TUCC_1156_FR-Jude-Bellingham.jpg" data-mid="218466986" border="0"  src="https://freight.cargo.site/w/875/i/0080c6c6af3428a1c992a8252e94a3d44bb2c964a41d379a381d384f13f0d675/24TUCC_1156_FR-Jude-Bellingham.jpg" /&#62;





	Time to Open Card Packs!
	


&#38;nbsp;

</description>
		
	</item>
		
		
	<item>
		<title>ESPN &#124; Around the Wicket Package Design</title>
				
		<link>https://sallychoi.info/ESPN-Around-the-Wicket-Package-Design</link>

		<pubDate>Mon, 23 Sep 2024 04:20:26 +0000</pubDate>

		<dc:creator>SC Portfolio</dc:creator>

		<guid isPermaLink="true">https://sallychoi.info/ESPN-Around-the-Wicket-Package-Design</guid>

		<description>


	ESPN&#38;nbsp;Around the Wicket Show Identity &#38;amp; Package Design
	
	
	Agency:
CompadreRoles:Design &#38;amp; Animation
	

 
 

	About:
	
	We created&#38;nbsp; a complete brand identity, including a dynamic logo, captivating air package, and vibrant set designs for ESPN's latest show, 'Around The Wicket,' tailored specifically for the Australian audience. Our mission? To captivate a diverse range of cricket enthusiasts, whether seasoned fans or newcomers, with an engaging and energetic approach.
Through smooth transitions. impactful bumps, and textured typography, we elevated the show above the rest of the cricket-dominated lineup. We designed on-screen graphics including player stats, topic bars and video boxes to seamlessly transition on screen during the live broadcast.

	


&#60;img width="1920" height="673" width_o="1920" height_o="673" data-src="https://freight.cargo.site/t/original/i/eff64735bcdf18082195242071047d1a3b3811fcc83819cae5ea36b221a991cf/ATW_Banner.jpg" data-mid="218514958" border="0"  src="https://freight.cargo.site/w/1000/i/eff64735bcdf18082195242071047d1a3b3811fcc83819cae5ea36b221a991cf/ATW_Banner.jpg" /&#62;



	An Over Printed Look
	



&#60;img width="2019" height="701" width_o="2019" height_o="701" data-src="https://freight.cargo.site/t/original/i/161a375a9926d0eff56a4c9cc304792869e6b99207179c38cdc2b071a9576b93/Around_The_Wicket_Logo_Black.png" data-mid="218515256" border="0" data-scale="53" src="https://freight.cargo.site/w/1000/i/161a375a9926d0eff56a4c9cc304792869e6b99207179c38cdc2b071a9576b93/Around_The_Wicket_Logo_Black.png" /&#62;&#60;img width="2327" height="378" width_o="2327" height_o="378" data-src="https://freight.cargo.site/t/original/i/e1b54771965b4f93fc933d803d5ccd3ad75bbf500baa785f21145fa658cc917c/Around_The_Wicket_Logo_Long_White.png" data-mid="218515974" border="0" data-scale="76" src="https://freight.cargo.site/w/1000/i/e1b54771965b4f93fc933d803d5ccd3ad75bbf500baa785f21145fa658cc917c/Around_The_Wicket_Logo_Long_White.png" /&#62;


	A Full Package
	


&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/fa982311c477937919d0e18df1e9c1117c5858e9f579cd1e551ad647032e17f5/ESPN_Cricket_DoubleTeamMU_AUS_ENG_Final-ezgif.com-video-to-gif-converter.gif" data-mid="218515200" border="0"  src="https://freight.cargo.site/w/800/i/fa982311c477937919d0e18df1e9c1117c5858e9f579cd1e551ad647032e17f5/ESPN_Cricket_DoubleTeamMU_AUS_ENG_Final-ezgif.com-video-to-gif-converter.gif" /&#62;
&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/1477d151b155d28f2f32f043f2cdca07d5e66f061db5f7f765ab23f9001e02b8/ESPN_ATW_GFX_Transitions_Double_Team_v7_INDIA-ezgif.com-video-to-gif-converter.gif" data-mid="218515201" border="0"  src="https://freight.cargo.site/w/800/i/1477d151b155d28f2f32f043f2cdca07d5e66f061db5f7f765ab23f9001e02b8/ESPN_ATW_GFX_Transitions_Double_Team_v7_INDIA-ezgif.com-video-to-gif-converter.gif" /&#62;


&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/2eee722979aa35e12cec8792416ed9b869f46ee6b0601da3682b2fd3f932a902/ESPN_ATW_FullScreen_Double_Player_01-ezgif.com-video-to-gif-converter.gif" data-mid="218515199" border="0"  src="https://freight.cargo.site/w/800/i/2eee722979aa35e12cec8792416ed9b869f46ee6b0601da3682b2fd3f932a902/ESPN_ATW_FullScreen_Double_Player_01-ezgif.com-video-to-gif-converter.gif" /&#62;


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8a797bd0c38ed7ae74bbe6509402f37cb3c163e6c7d840a194a8192f3629dc53/unnamed.jpg" data-mid="218515901" border="0"  src="https://freight.cargo.site/w/1000/i/8a797bd0c38ed7ae74bbe6509402f37cb3c163e6c7d840a194a8192f3629dc53/unnamed.jpg" /&#62;
&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/dae8165f44a113935e686d37d272f1238690b3be1e1c4aeebb06ee5450a04548/ESPN_ShowBrandedStamp_Final-ezgif.com-video-to-gif-converter.gif" data-mid="218515198" border="0"  src="https://freight.cargo.site/w/800/i/dae8165f44a113935e686d37d272f1238690b3be1e1c4aeebb06ee5450a04548/ESPN_ShowBrandedStamp_Final-ezgif.com-video-to-gif-converter.gif" /&#62;










	Alive on Set
	


&#60;img width="2048" height="1366" width_o="2048" height_o="1366" data-src="https://freight.cargo.site/t/original/i/dc4e8328c84196030bf025bb39c5b13459a820d778dfcd8ed4119cfa032f2e3b/GGMmzMOacAAjViK.jpg" data-mid="218516005" border="0"  src="https://freight.cargo.site/w/1000/i/dc4e8328c84196030bf025bb39c5b13459a820d778dfcd8ed4119cfa032f2e3b/GGMmzMOacAAjViK.jpg" /&#62;
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